A smooth sea never made for a skilled sailor.

For Maritime Executive, I focused on boosting social media impact through targeted paid ads and Search Results Optimization (SRO), reaching a broad international audience of maritime professionals. Utilizing SproutSocial for detailed reporting, I monitored engagement metrics, audience growth, and ad performance, ensuring that each campaign resonated with the right demographic—shipping executives, port authorities, and marine service providers.

The paid ad campaigns were designed to amplify key content, including industry news and thought leadership pieces, driving higher visibility and engagement. With precise targeting, we successfully reached key international markets, positioning Maritime Executive as a global leader in maritime industry insights.